Cultivating Leads –
It Starts With
Our Team.
Lesser agencies silo teams for sugar-rush, short-term gains – Cavis works differently. Our holistic approach ensures integrated workflows across every level, meaning the growth for your business is bottom-up, rising from a rich foundation of experience and creativity. We invest in the right people, with combined decades of expertise and industry-leading accomplishments, who truly work together.
We've built the infrastructure, compliance frameworks and consumer brands to scale swiftly and consistently.
Our expert team blends the skills your business needs.
We iterate to create the most effective campaigns; we innovate to make sure your firm stands out – Cavis works with your business at a cadence unmatched by in-house teams, with the advantages of advanced infrastructure and proprietary technology. Cavis works with you, not as a cog but as a bespoke growth partner.
Our Directors
Oliver Jones
Chief Executive Officer
Oliver Jones has more than a decade of experience in creating and leading marketing teams that are agile, innovative and performance-led. Oliver refuses to accept the conventional for its own sake, working tirelessly to ensure that Cavis delivers client acquisition at scale, fully compliant, and at an unrivalled standard.
Ruth Kellett
Operations Director
Ruth Kellett is the Operations Director at Cavis and is responsible for Company Operations and Group Governance. Ruth has over 25 years’ experience in operations across financial services and asset management, specifically in litigation funding, debt purchase, credit and collections. Having been part of the senior leadership team at Legatus Holdings Limited, Ruth was responsible for developing and implementing a Group-wide Governance Programme along with the initial operational set up of Cavis.
Jamie Williams
Chief Technology Officer
Jamie Williams serves as the Chief Technology Officer at Cavis, where he oversees the strategic direction of the company’s technical infrastructure and product development. With a career spanning over 25 years in software architecture and engineering, Jamie has led complex initiatives across the financial, defense, and intelligence sectors. His extensive background in naval intelligence and government security informs a security first philosophy, ensuring that data integrity and system resilience remain at the core of Cavis’s mission
Ben Hughes
Compliance Director
Ben combines broad consultancy experience with deep in-house expertise across financial services and has extensive experience supporting FCA-regulated firms on a wide range of regulatory and compliance matters. As an expert in compliance, Ben has also held various internal appointments for FCA-regulated firms, including as an FCA-approved person (SMF3) for his own regulated consumer credit firm.
Mike Hoyle
Finance Director
An experienced finance professional, Mike Hoyle is a qualified FCA Charter Accountant and a member of the ICAEW for 20 years. Mike has a practice background, with 10 years of audit, general accounting and tax, and a further 10 years of industry experience in the service sector as a Finance Director. As a result, Mike brings a commercial focus as well as a finance philosophy underpinned by compliance and precision.
Anthony Roberts
Marketing & Product Director
Anthony Roberts brings a wealth of experience – not only as a precise, performance-focussed operative himself, but as a proven architect of high-performing teams. Anthony delivers measurable client acquisition results with data-led strategy at its core.
Chris Rodgers
Business Director
Chris has over 22 years’ experience across the legal sector, having worked both in-house at law firms and alongside them commercially. This dual perspective gives him strong commercial insight and a clear understanding of how to build partnerships that drive sustainable growth. A proven dealmaker across personal injury, medical negligence, property and wills & probate, Chris has delivered significant panel growth, increased departmental revenues, and streamlined payment processes. Relationship-led and performance-focused, he brings innovation and measurable ROI to every partnership.
Our Specialists
Cameron Wenn
Head of Performance Marketing
Cameron Wenn has a decade of experience in driving measurable growth for businesses across a wide range of industries. As a specialist in building scalable, data-led acquisition strategies, Cameron transforms our partners’ marketing investments into predictable – and predictably outstanding – results.
Clyde Barker
Data Analyst
In legal client acquisition, data is an unparalleled asset – but misunderstood or miscommunicated data is worthless. Clyde Barker specialises in turning complex data into clear, actionable insights that support strategic decisionmaking. Clyde combines strong quantitative skills with a practical business mindset to deliver across every project and team to which he contributes.
Jez Willis
Implementation Manager
Jez Willis works closely with clients, because our partners deserve seamless execution, ongoing optimisations and clear communication. Through structured processes and proactive problem-solving, Jez ensures that every campaign launches smoothly, runs efficiently, and completes with finesse.
Matthew Haydon-Reason
Creative Strategist
As a creative strategist, Matt Haydon-Reason exemplifies what sets Cavis apart: the ability to turn business goals and performance data into clear, measurable creative direction. Through structured testing, transparency, and data-led iteration, Matt creates campaigns that are as memorable as they are effective.
Mark Arrowsmith
Design Manager
Mark Arrowsmith knows how to design campaigns that stand out, whatever the medium. Mark oversees delivery end-to-end, ensuring smooth execution and high quality throughout. Mark’s work means our partners’ advertisements truly resonate with audiences.
Steven Garman
Frontend Developer
Steven Garman is an expert in building high-converting claim funnels that provide a premium user experience while prioritising data integrity. Steve’s multifaceted approach as a frontend developer ensures that claimants complete their journeys effortlessly while generating validated, high-quality leads that are ready for immediate assessment.
Owain Williams
Full-Stack Developer
As a full-stack developer, Owain Williams brings together user-facing applications and server-side excellence to create peerlessly productive acquisition funnels. With insights across the entire development process, Owain brings innovative solutions to every function of a Cavis campaign.
Pocket:
A New Claims Platform
Pocket is a sector-first consumer platform for mass claims that allows us to engage at scale, acting as a hub for users across multiple sectors. In short, Pocket is a revolutionary approach, one beginning with Pocket Claim and growing at pace.
With Pocket, our trusted relationships with consumers become data-driven and compliant leads at scale, pre-qualified and therefore maximally cost-efficient for our clients.
